गुरुवार, अगस्त 18, 2005

I forgive my Father

A new ad airing on TV these days is of Bajaj Avenger motorbike, which starts like "I forgive my father" and then goes on to claim "I feel like God".. of course all of this while riding the Avenger. Now "I forgive my father" is the very first statement this ad makes, and it instantly catches your attention. Now in a typical Indian family environment this is a very bold statement, and the ad-men have caught it superbly, associating it with the boldness of their product.

How many of us would have actually made a statement like this? I am sure very very very few... and afa I am concerned I can never say something like that to my dad.

Forgiveness is a great trait, I agree, but with our parents we tend to be less forgiving, atleast through our words. On the other hand, I am sure our parents, even if they realize that they've done something wrong with us, would never expect us to tell them specifically that we've forgiven them. All this is just conveyed automatically, without saying a word, without hitting on their pride.

Haha... Also i wonders how many fathers will buy this motorbike to their young (and dependent) lads, with the risk that their son might actually have courage to forgive them... :o)

14 Comments:

Blogger Blackempress said...

That really is a bid statement to pass. I like the way u stated the forgiveness factor& I dont think its much of a marketin technique.
Good point risen.

8/18/2005 05:00:00 अपराह्न  
Blogger Phoenix Rises said...

All of us are taught that to forgive is divine. But how many of us are able and willing to forgive those who have hurt us?
But the thing is, actually hearing someone say that they have forgiven you, or telling someone that you've forgiven them is more important then just 'conveying automatically'. Ego should not come in the way of forgiveness or accepting forgiveness.

8/19/2005 01:50:00 पूर्वाह्न  
Blogger soumya said...

may be i am wrong but i dont feel that forgiveness is the actual feeling we have in our relationships with parents... we have differences with parents, we r angry and frustrated at times but still the feeling is something else...

8/19/2005 01:50:00 अपराह्न  
Anonymous akanksha said...

hey..sm difference of opinion..that statement is kinda coming of age fr a society like ours..bt dude..tk this one from me..our parents wen told in so many words..that "pa/maa..i forgive you"..they sleep a zillion timz more secure n happy...
all that stuff bout bein understood...n conveyed thru eyes..its jus that..u need to put everything in words...dun leave stuff to unsaid..or understood..
b gud

8/19/2005 08:38:00 अपराह्न  
Blogger sona said...

hi amitken
dont rem this ad...but ceratainly a bold statement..i ought to see ad first then will comment...:)

8/21/2005 01:19:00 पूर्वाह्न  
Anonymous aqua said...

yes it def is a good ad. starting with what your post is about to the guy who rides the bike..:))

8/22/2005 11:27:00 पूर्वाह्न  
Anonymous बेनामी said...

Are you enjoying your blog?

I' thinking of staring one as well for my site health care

8/22/2005 12:02:00 अपराह्न  
Anonymous Ajay said...

An interesting thought, Amit. But I've always believed that the parent-child relationship is like an endless chain, however our relation with our parents went, reflects on how we will treat our children. And similiarly, if we want our children to be loyal and caring to us, so should we be top our parents. Noble thoughts, but definitely doable.

8/23/2005 07:51:00 अपराह्न  
Blogger Shubhi said...

Hi amit,
i havent yet seen the ad, so no comments :D

8/24/2005 10:04:00 पूर्वाह्न  
Blogger Phoenix Rises said...

Hey! Long time no new post...

8/28/2005 08:58:00 अपराह्न  
Anonymous Robbie said...

First time here. came thru Sophi's... thats a real cool ad... mebbe u wud want to check my blog too... with a post *in-line* with this one... :)

8/30/2005 05:30:00 अपराह्न  
Blogger Sangeeta said...

That happens to be one of my favourite ad cos of the very line u've mentioned..

I said the same line a cpl of years ago myself:)

9/02/2005 08:12:00 पूर्वाह्न  
Anonymous shruti said...

it's ironic, a bajaj "avenger" ad starting with "i forgive..." :)

9/08/2005 07:11:00 अपराह्न  
Blogger farrukh: copywriter & journalist said...

Could this ad and its statement have come out from consumer research - youth? Rebellion?

Interesting.

Nice blog.

3/04/2006 12:25:00 पूर्वाह्न  

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